Privacy Policy for our website

This Privacy Policy explains how we or third parties collect and process personal data on our website.
Personal data are data that relate to an identified or identifiable natural person.

The controller within the meaning of data protection laws, especially the European General Data Protection Regulation (GDPR,, is:


Gwerder Art AG
Brandstrasse 7
CH-8952 Schlieren
Telephone: +41 44 271 77 22

Representated by
Renate Wassmer

Data Protection Officer
Renate Wassmer

Commercial register no.


Your rights as a data subject

Pursuant to Chapter 3 Article 13 et seq. of the European General Data Protection Regulation (GDPR;, you have certain rights, including the following:

  • Right of access – to information about the nature of the personal data stored by us
  • Right to rectification – of personal data stored by us that are incorrect
  • Right to erasure – of your personal data stored by us
  • Restriction of processing – if your personal data cannot or may not be erased
  • Right to object – to the processing of your personal data
  • Data portability – you can receive your personal data in a readable format as stored by us.

You are not obliged to supply us with personal data unless we need it, with your express consent, in order to conclude contracts or to provide services requested by you which would not work without personal data.

List (in German) of supervisory authorities in the event of complaints or violations of the General Data Protection Regulation:


Purposes of data processing

We will process your personal data, as stored by us, only for the purposes mentioned in this Privacy Policy. We will not pass your personal data on to third parties unless:

  • you have given us your express consent to do so
  • this is necessary in order to process a contract with you
  • this is required in order to fulfil legal obligations

We will also process your personal data if there is a legitimate interest in doing so and there is no reason to assume that you have an overriding legitimate interest that prevents your data from being processed or passed on.


Collection of data during a visit to our website

When you visit our website, information about your web browser will automatically be collected and stored. The information gathered will include the following: the web browser used, the operating system used, the domain name of the internet service provider and other information of a general nature that cannot be traced back to you as a person.

The exchange of this information is required for technical reasons; it allows us to deliver the website content requested by you correctly. The exchange between the web server and the web browser ensures the following, among other things:

  • Problem-free establishment of connection to the website
  • Trouble-free use of the website
  • Analyses for stability and security

This anonymous information has to be analysed so that we can optimise our website and the associated technology.


Cookies and comparable technologies

Our website uses cookies. Cookies are small text files which are transferred by the web server to your web browser and stored on your hard disk. Cookies are used, among other things, to save settings that you have made so that they can be retrieved again later automatically. This includes the following actions:

  • Saving goods in the basket
  • Saving form content
  • Saving settings (e.g. language setting)
  • Saving analytical data

You can prevent or restrict the use of cookies by configuring the corresponding settings in your web browser. If you do not allow cookies, it may be that certain features will no longer function as expected or as they normally do.


Fee-based services and offers

To enable you to take advantage of our fee-based services and offers, we may have to obtain and process your payment details, such as credit card numbers. We store these data only for the purpose of fulfilling the order and, unless you indicate otherwise, these data will be erased afterwards.


Secured website with HTTPS

Some data transmission to our website is encrypted. You can recognise an encrypted transmission by the lettering HTTPS and a padlock icon in the address bar of your web browser. This encryption is designed to prevent third parties from reading the content that is being transmitted. The encryption methods used are state-of-the-art.


Contact form and email

If you contact us using the contact form or by email, we will obtain your email address and, if necessary, other information for the purpose of contacting you. We will use this email address to deal with your enquiry and for any subsequent conversation. Emails and addresses remain on our computers for potential later contact. If you do not want your emails and address to remain on our computers, please let us know and we will remove them (where permitted by law).


Google Analytics

This website uses “Google Analytics”. Google Analytics is a web analytics service provided by Google Inc. (hereinafter referred to as Google). Google Analytics cookies are used to analyse the usage of our website. Such analytical data are generally stored and analysed on foreign servers (USA). You can prevent Google Analytics from analysing your activities on our website by installing this web browser plug-in:

You can find additional information about Google Analytics at the following address:


Google Maps

This website uses “Google Maps”. Google Maps is a map and geolocation service provided by Google Inc. (hereinafter referred to as Google). Google Maps is used, among other things, to display geographical information visually. With the use of Google Maps, corresponding data are collected, sent to Google and processed.

You can find additional information about Google Maps at the following address:


YouTube videos

Some of our web pages contain embedded YouTube videos. YouTube is a video portal used for playing, evaluating and sharing videos. YouTube is a service provided by Google Inc. (hereinafter referred to as Google).
If you visit a web page in which a YouTube video is embedded, a connection will be established to YouTube’s servers. When you access the page and play the video, cookies will be installed that provide YouTube with information regarding your browsing behaviour.

If you are also logged into your YouTube account, YouTube will allocate the pages that you have visited to you personally so that it can suggest interesting videos to you or show advertising that is relevant to you. You can prevent this by logging/signing out of your account beforehand.

You can find additional information about YouTube at the following address:


Google AdWords / new Google Ads

On our website we use “Google AdWords, renamed as Google Ads since 24 July 2018”. Google Ads is an advertising system provided by Google Inc. (hereinafter referred to as Google). If you reach our website via an advertisement placed by Google, Google will install an AdWords cookie on your computer. Google uses this cookie to produce conversion statistics. These cookies do not collect personal data and become invalid automatically after 30 days.


Google Remarketing

This website uses “Google Remarketing”. Google Remarketing is an advertising network provided by Google Inc. (hereinafter referred to as Google). Google Remarketing is able to show specific advertising to you for products or services that you clicked on previously on other sites, such as online shops, but which did not lead to a purchase or transaction. A corresponding cookie is installed which allows Google to recognise website visitors when they access a website that belongs to Google’s advertising network. According to information provided by Google, it does not collect personal data.


Social media icons

Some of our web pages feature social media icons, such as Facebook, Twitter, Instagram, Pinterest and so on. These icons are inactive and contain only links to the respective services. If you are logged into the service in question, e.g. Facebook, it will log your browsing behaviour and use this information to, for instance, show you advertising that is relevant to you. Responsibility for such personal user data will then lie with that operator and will be based on its privacy policy.


Period of retention of personal data

We will store and process your personal data for as long as necessary. This length of time will depend on:

  • the duration of the entire business relationship
  • contractual obligations
  • statutory retention and documentation requirements

If your personal data are no longer required for the aforementioned purposes, they will be erased where possible.


Changes to this Privacy Policy

This Privacy Policy will be amended continuously in line with current legal interpretations and changes to our services. The current version is indicated by the date at the beginning of this policy. The valid version is always the latest one.


Point of contact for information

Gwerder Art AG
Brandstrasse 7
CH-8952 Schlieren
Telephone: +41 44 271 77 22